MORE to PFE

16th Jun 2016

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PFE to MORE

20th Apr 2016

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MORE Oral Care Adult Chicken

MORE Oral Care Adult Chicken

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RDA:
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RDA:
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* Calculation based on industry recognised Recommended Daily Allowance within each pet weight range.

Ingredients

Fresh Chicken (26%), Chicken Meal (25%), Rice, Whole Maize, Chicken Fat, Cellulose, Beet Pulp, Chicken Digest, Dried Egg, Fish Meal, Brewers Yeast, Salmon Oil (2%), Minerals, Seaweed Meal, Blueberry Powder, MOS (1000mg/Kg), FOS (1000mg/Kg), Glucosamine (150mg/Kg), Chondroitin Sulphate (150mg/Kg), MSM (150mg/Kg) Rosemary Extract (150mg/Kg), Yucca Extract (100mg/Kg), Cranberry Powder (50mg/Kg), Marigold Meal (50mg/Kg), Citrus Extract (50mg/Kg)

Ingredient Score

Ingredient Areas Points Given
Protein Source Quality
★★★★★
6/10
×
6/10Points
Scored

Fresh Carcass
(also known as Fresh Meat)

Fresh Carcass is a very good source of protein which is very easy to digest and has a good quantity and range of amino acids.

Named Protein Source Quantity
★★★★★
9/15
×
Quantity as percentage
51-60%
9/15Points
Scored
Carbohydrate Quality Score
★★★★★
3/5
×
3/5Points
Scored

White Rice / Maize / Pumpkin

White Rice, Maize and Pumpkin are all good sources of carbohydrate with middle range glycaemic counts showing some slow release energy and some quick release energy. They are quite digestible.

Fat Quality Score
★★★★★
5/5
×
5/5Points
Scored

Fat

Chicken Fat and Whole BSF Grubs provide a highly digestible source of energy and add great palatability to foods.

Oil Quality Score
★★★★★
5/5
×
5/5Points
Scored

Oil

Named Fish Oils, Green Lipped Mussels and Insect Oil are all great sources of Omega 3 and 6. These add amazing palatability to foods.

Fibre Quality Score
★★★★★
5/5
×
5/5Points
Scored

Fruit fibres (Apple, Citrus)

Fruit fibres are ideal for the digestive system being high in both soluble and insoluble fibres and aiding gut motility and the formation of faeces.

Joint Care Quality Score
★★★★★
4/5
×
4/5Points
Scored

Lower Quantity of Joint Care Ingredients

This is the best way of seeing an active joint care approach in pet food. A strong joint pack which is added and includes levels of Glucosamine, Chondroitin and MSM up to 750mg/kg for a dog and up to 350mg/kg for a cat.

Product Checklist

Checklist Points
Wheat Free Y
Grain Free N
Hypoallergenic Principles Y
Use Only Natural Preservatives Y
Joint Care 0.045
Cooking Process Extruded

Social Score

Social Areas Yes or No
Is over 2% of profit given to charity? Y
Is Corporation Tax as a percentage of Net Profit exceeding 20%? Y
Is All Meat Sourced from the UK? Y
Are all Meats used from Free Range Sources? ?
Is over 75% of Energy used from renewable Energy Sources? Y
Is over 75% of Waste Recycled? Y
Is over 75% of Packaging used Sustainable or Recyclable? ?
Total Score 5/7

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